Sep 162010
 

Learn to use blogging, Facebook, Twitter and YouTube to boost your bottom line! (Your competitors are doing it!)

Next Workshop:

Thursday, October 28, 2010

6:30– 9:30 pm

Location: 327 Nelson St., #313, Atlanta, GA 30313 — In the historic Castleberry Point loft complex, in the heart of Atlanta’s Castleberry Hill artist district! Click HERE for map of location.

SOME QUESTIONS TO ASK YOURSELF:

  • Have you been putting off using social media to grow your business because you don’t know how?
  • Are you skeptical that free social media like Facebook, blogs, Twitter and YouTube can drive revenue?
  • Do you want to see how other small businesses use social media to increase sales?
  • How they leverage it to position their company as thought leaders?
  • Then you’ve come to the right place. Sign up for the Shocking Real Life Social Media Clinic and start boosting your business (along with your social life) now.
    A recent study revealed that only 45% of small companies with fewer than 100 employees said they use Facebook and Twitter to promote their businesses. That means if you get started NOW you can have a significant competitive edge.Here’s a test: Type the name of your business in Twitter’s search engine. What are your customers saying about you? Is it positive, negative, neutral? Are they saying anything at all? Have you tried to influence the online conversation? Our workshop will teach you how to reach, engage and influence people in ways that will lead to higher sales, stronger customer satisfaction, and better communication to all your constituencies.

    Sign Up Now and Confirm Your Seat!

    (Hurry! We’ve sold out every class.)

    Thursday, October 28, 2010

    6:30 – 9:00 pm


    $79.00

    Take a look at the class syllabus:

    Section 1: The Basic Elements of a Social Media Strategy And How To Use Them Correctly.

    A. Your blog.
    If you don’t have one, get one. (Either way, we’ll help). Blogs are the hub of social media marketing. It is here that you can capture so many of those prospects you saw passing you by on our Google keyword test. From your blog, you can link to your Twitter stream, your Facebook fan page, your YouTube channel, a Flikr photo page, a SlideShare page and more.

    We’ll show you:

    • How to develop a content strategy that establishes you as a helpful expert that people want to do business with.
    • How to develop a credible, authentic voice that engages your readers and turns them into fans — if not customers.
    • (Hint: Your blog should be about an issue or topic that interests your stakeholders – not about the company’s products or services. A great blog sells without selling.)
    We’ll also answer all the basic questions busy small business owners like you have about starting a blog:
    B. Facebook Fan Page

    It’ll drive traffic to your website or blog, build your email lists, generate sales leads, secure new customers, and significantly improve search engine results. What’s not to like? We’ll show you how to market your business through Facebook with “best practice” examples from other small businesses. You’ll leave with our popular Small Business Guide to Facebook.

    C. Twitter
    How do companies use Twitter for business? We’ll show you how 10 of the best brands are using Twitter as a marketing and public relations channel. Smart companies also use Twitter as a listening post to hear what’s being said about them. They’re tuning in to these micro-conversations to get early warnings of problems and to collect feedback on product issues or ideas. We’ll also give you our list of “50 Ideas on Using Twitter for Business.”
    D. Youtube Channel
    You might be thinking “Who would want to watch a video about what I sell?” Nobody. But there are thousands who’ll watch you show them what to look for in a running shoe. Or what fishing supplies they should take on their next trip. Or how to fix something. We’ll show you how to set up a YouTube channel and make all your videos search-friendly so that potential customers can find them.

    Section 2. Putting It All Together

    Now that you’ve established each element, how do you connect everything so it makes sense? We’ll show you how to link the four major platforms to get the most out of your efforts. We’ll also show you different options for creating and managing your social media campaigns.

    Sign Up Now and Confirm Your Seat!

    (Hurry! We’ve sold out every class.)

    Thursday, October 28, 2010

    6:30 – 9:00 pm


    $79.00

    credit card

    Click now and you’ll get an immediate email confirming your seat.

    SRL ALUMNI! Look to the end of this post to sign up using your discount rate!

    Location:

    The Shocking Real Life [anti]Establishment for Continuing Education now has a NEW HOME!!

    cbp buttonWe are now located in the historic Castleberry Artist district in Atlanta! Click HERE for directions from your location to our new space at 327 Nelson Ave. #313, Atlanta, GA 30313!

    P.S. – The Shocking Real Life Social Media Workshop is the only seminar specifically designed for Atlanta businesses who want to drive growth online. You’ll learn how to set up, develop and manage blogs, Facebook, Twitter, YouTube and other social media so they produce leads, prospects and customers. Sign up now–every one of our workshops sell out!
    Questions?
    Email us at: info@michaelalvear.com

    Or call our office: 404-444-8324

    SRL Alumni, use the button below to sign up for your discount rate:


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